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The character's popularity has been attributed to several factors. BuzzFeed India suggests that it's appealing because it's "very sexy to see an Indian woman unapologetically going after pleasure within a society which constantly shames women for the pursuit of pleasure". Furthermore, the character both fits and breaks the stereotypes of an Indian "bhabhi" (sister-in-law) by indulging in her lust and pursuing sexual relationships with multiple people irrespective of their caste, class or gender. kirtu comics online read free work
The from the early 2000s to today.