Released in 2014, The Expendables 3 was the third film in Sylvester Stallone's blockbuster franchise. For its release in India, the distributors, PVR Pictures and Multivision Entertainment, gave the Hindi-dubbed version a special new identity: . This creative choice was a direct nod to Bollywood superstar Akshay Kumar and his famous Khiladi film series, with the "14" referring to the ensemble cast of 14 major action stars. This strategy was part of a broader campaign to release the film in three Indian languages—Hindi, Tamil, and Telugu—alongside English, aiming to appeal to a wide and diverse audience.