Simple routines, like having a go-to treat, create shared history and intimate, cozy memories that are more meaningful than grand gestures. Why Simple Moments Beat Fancy Dates

The post has since sparked a trend under #NutellaCoupleGoals, with fans recreating the scene. No brand partnership has been confirmed, but Nutella’s official account left a heart-eye emoji on the original video.

: "Virginoffs + Nutella + Him = The perfect Friday night." A Short "Sweet Moment" Description