Pitch Anything- An Innovative Method For Presenting- Persuading- And Winning The Deal [upd] -

A perfect pitch acts like a pendulum swinging between these two states. Introduce a massive, exciting opportunity (dopamine), and then immediately introduce a strict deadline or a barrier to entry (norepinephrine). If you provide only dopamine, the audience becomes over-confident and bored. If you provide only norepinephrine, they become anxious and defensive. The balance of both creates irresistible engagement. 5. Structuring the Perfect 20-Minute Pitch

The Croc Brain is inherently lazy, fearful, and easily bored. Its primary job is to filter out unnecessary information to save energy. When it encounters a standard, data-heavy pitch, it reacts in one of three ways: If the information seems boring or irrelevant.